
Welcome to Beyond the Code, the podcast where we dive into the legal, regulatory, and ethical issues surrounding emerging technologies. Each week, we bring you in-depth conversations with industry experts, discussing the latest advancements in technology and their implications on society and the legal system. From artificial intelligence to blockchain, we’ll be exploring all the hot topics in the field. Your host, Yitzy Hammer, a lawyer and tech enthusiast, is joined by a diverse group of experts, providing valuable insight into the complex and ever-evolving world of technology.
This episode is with Anna George, co-founder & CEO of CowSwap / Cow Protocol (originally built inside Gnosis, spun out in 2022). What’s wild is Anna spent about a decade in humanitarian/UN work before getting pulled into crypto in 2017 – partly because she wanted impact, and partly because UN bureaucracy will make anyone want to run away and build something.
We talk about the real CowSwap origin story: the early DEX experiments that didn’t work (including six-hour auctions… lol), the liquidity chicken-and-egg problem, and how CowSwap finally hit product-market fit with intent-based trading, MEV protection, and “you only pay gas if the trade actually executes.”
We also cover where they’re going next: cross-chain swaps that don’t feel like bridging hell, deeper DeFi integrations (including Aave), and a bigger push to make crypto UX not terrible.

Reach out to our global legal team and we’ll get back to you shortly, no strings attached.